SMRT-Media-thump-174-x-67637051724822883378

 

 

Success Stories


Singapore Art Week (SAW) 2020 - Smile to Vote

Objective: To promote Singapore Art Week (SAW) 2020 with technology

A total average “Smile Vote” of 29.72% of viewers was achieved at the end of this project! 
There were a total of 38.1% male viewers and 61.9% female viewers for the campaign, and detect a total of 44,300 passers-by the panel.



 

Traveloka - Gesture-To-Vote

Objective: To create engagement among commuters, encourage downloads for the Traveloka app. 

Average daily views of 1.2k for 4 weeks!

 

Yeo’s Campaign for CNY 2012 - YHS Singapore Pte Ltd

81.8% recalled the ads in MRT stations, especially platform screen doors.

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Formula One 2010 - Singapore Grand Prix Pte Ltd

87.7% respondents recalled the advertisements in the MRT stations and Media Hub Wall @ Orchard made the most impactful impression.

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VISA Campaign For SYOG - Visa Worldwide Pte Ltd 

More than 95% respondents recalled the advertisements in the stations especially the Platform Screen Doors and Wall Stickers.

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Tourism Malaysia Branding Campaign - Tourism Malaysia

75.9% of the respondents recalled the advertisements.

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